Point University
Point University
West Point, Georgia, United States
Description

Founded in 1937, Point University is an accredited, nonprofit institution educating and equipping a diverse Christian community of cultural leaders motivated to live out their faith in the marketplace. The University provides a broad, comprehensive curriculum designed to prepare students for their chosen professions and awards associate, bachelor's, and master's degrees.

Point University is a member of the CIC Work Based Learning Consortium, generously supported by Strada Education Foundation and Ascendium Education Group.

Portal website
https://point.edu

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Recent experiences

Developing Customer Insights

MKT 421

Feb 11, 2025 - May 10, 2025

Looking to learn more about your customers? Need insights on customer behavior to inform your marketing decisions? Bring on learners from Point University to be your learner-consultants, in a project-based experience. Learners will work on one main project over the experience of the semester, connecting with you as needed with virtual communication tools. Learners in this program/experience are learning how to: 1. Understand the internal processes underlying individual customer behavior; 2. Understand how individual consumption choices are influenced by external forces; and 3. Apply this understanding to make effective and ethical marketing decisions. What can our learners do for your company? Learners in groups of 2-3 will work with your company to analyze your research question and provide actionable recommendations, based on their collection of empirical data. Students will collect and analyze quantitative and qualitative data to answer research question(s) related to your customers' preferences, attitudes, and/or path to purchase. Research activities will culminate by writing a research report that describes the research and the resulting insights into consumer behavior. In addition, students will prepare a brief PowerPoint presentation of the report and any notable recommendations.

Admin Todd Weaver
Matches 1
Category Data analysis + 4
Closed

Strategic Analysis and Planning

MGM 465

Mar 6, 2025 - May 4, 2025

Project Summary:  Looking to elevate your organization, and bring it to the next level? Bring on learners from Point University to be your learner-consultants, in a project-based experience. Learners will work on one main project over the experience of the semester, connecting with you as needed with virtual communication tools. Learners in this program/experience will assess your business using a variety of evaluation tools and analyses, looking at how your business is currently poised in the market, and make targeted recommendations as to how you could grow and gain an advantage in the market. We will analyze internal strengths and weaknesses, as well as external opportunities and threats, given your business industry. What can our learners do for your company? The skills that students will build center around evaluating the present market, identifying strategic opportunities, evaluating opportunities for execution, evaluating profit potential/costs when applicable. Learners in groups of 3-4 will work with your company to identify your needs and provide actionable recommendations and reports based on their in-depth research and analysis.

Admin Kevin Batts
Matches 2
Category Competitive analysis + 4
Closed

Cost Accounting and Planning

ACCT 395

Feb 15, 2025 - Apr 16, 2025

Project Summary:  Looking to elevate your organization, and bring it to the next level? Bring on learners from Point University to be your learner-consultants, in a project-based experience. Learners will work on one main project over the experience of the semester, connecting with you as needed with virtual communication tools. Learners in this program/experience will evaluate and analyze financial statements and prepare a final report for your company. Learners can also assist with preparing financial statements. What can our learners do for your company? Learners in groups of 2-3 will work with your company to identify your needs and provide actionable recommendations, based on their in-depth research and analysis. Project activities that learners can complete may include, but are not limited to:  tracking and measuring financial data which can include revenue statements, ratio analyses comparison of industries and competitors evaluation of assets evaluation of liability evaluation of revenues and expenses modelling financial data

Admin Jeff Haverly
Matches 0
Category Accounting + 1
Closed

Creativity and Faith: Christian Collaboration

MIN 400

Feb 1, 2024 - May 1, 2024

Embark on an enriching collaboration with the Administration and Leadership course at Point University, specifically tailored for Ministry students preparing for graduation. We invite you to be a catalyst for creative, instigative, and innovative faith-based projects. Are you equipped with an intentional hands-on project? Are you open to delivering God's message in a fresh and groundbreaking way? Our Ministry learners are eager to explore innovative approaches to preaching the gospel while learning from your valuable expertise.

Admin Nathan Jones
Matches 1
Category Communications + 4
Closed

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